Dart Enterprises Ltd. is committed to being a responsible custodian of the data you provide to us and the data we collect in the course of operating our business.
This Privacy Policy describes how we may collect, use, and share or otherwise process your data, particularly in association with events, experiences, and the operation of our main website https://dart.ky/ (the “Website”) and HTML-formatted emails that link to this Privacy Policy (collectively, our “Services”).
This Privacy Policy sets out how we may collect, use and share or otherwise process data and describes:
· The types of data, including personal data, we may collect;
· How we may use and share or otherwise process the data we collect;
· The measures we have in place to protect and safely store the data we collect;
· Legal grounds for using the personal data we collect;
· Your choices and rights in respect of the data we hold;
· Retention of the data we collect;
· How to contact us;
· Complaints; and
· Changes to this Privacy Policy
The types of data, including personal data, we may collect
We may automatically collect certain data when you use, access, or interact with our Website. "Personal data" is any data that can be used to identify you or that we can link to you as an individual. “Sensitive personal data” is personal data which includes data such as racial/ethnic origins, political opinions, religious beliefs or medical data. We also collect your personal data and sensitive personal data when you provide it to us, which may include, but is not limited to:
· Full name, date of birth, age, nationality, marital status, passport, driving licence or other photographic identity details;
· Company, organisation and job title;
· Contact data including physical address, postal address, email address and telephone number(s);
· Demographic data such as postal code, preferences and interests;
· Payment and/or bank data including credit or debit card details;
· Images and/or expressions of personal opinion when you leave feedback, contact us, or approve its use;
· Your work status and other required employment or immigration related data;
· Details of your employment/education history, if applying for a scholarship or employment position with us; and
· Your IP address and/or MAC address.
User data may be collected about you as a user of our stores, products and services. This may include feedback on your shopping experience; being captured by CCTV or other camera technologies, such as queue monitoring or number plate recognition. We'll also collect information about you that allows us to create an analysis of you as a customer. This is to better judge what products and services to offer you. Interaction data is information about how you interact with our products and services, namely what you click on and interact with on our sites and apps, or products in-store.
We may also collect data from other sources, such as social media platforms or applications that may share your device data/content and/or how you interact with our social media content.
Data you provide to us voluntarily
Generally, you can use our Services without providing us with any personal data.
We collect data that you voluntarily provide to us, including when you communicate with us via email or other channels; when you sign up for or request that we send you marketing materials; when you submit an application for a position with us; when you sign up for an event; and when you respond to our communications or requests for data. The data you provide may include your name, contact data, title, and data about the organisation with which you are affiliated. Some of our Services may require that you enter a password or other data in order to access certain features, and we collect such credentials when you enter them.
Data we may collect automatically through cookies and similar technologies
We use browser cookies and similar technologies (collectively, “Cookies”) to collect and store certain data when you use, access, or interact with our Website. We may, for example, collect data about the type of device you use to access the Website, the operating system and version, your IP address, your general geographic location as indicated by your IP address, your browser type, the content you view and features you access on the Website, the web pages you view immediately before and after you access the Website, whether and how you interact with content available on the Website, and the search terms you enter on the Website. For data about how we use Cookies and the choices you may have, please see our Cookies Policy.
Please note that we do not currently respond to web browser “do not track” signals or other mechanisms that may allow you to opt out of the collection of data across networks of websites and online services as there is no standard for how online services should respond to such signals. As standards develop, we may develop policies for responding to do-not-track signals that we will describe in this Privacy Policy.
Data we may collect from third-party sources
We may receive data about you from other sources, including third parties that help us: update, expand, and analyse our records; identify new customers; or prevent or detect fraud. We may also receive data about you from social media platforms, including but not limited to, when you interact with us on those platforms or access our social media content. Please note that the data we may receive is governed by the privacy settings, policies, and/or procedures of the applicable social media platform, and we encourage you to review them.
Precise location data
When you access the Website via a mobile device, we may collect precise location data if you permit the Website to access such data. We use this data to provide you with content based on your location.
How we use the data we collect
We may use the data we collect:
· To provide you with the business services that you request from us;
· To respond to your enquiries;
· To operate and improve the Services;
· With your consent, to market events and experiences, to send you marketing communications, and other data or materials that may be of interest to you or which you have expressed an interest in receiving;
· To maintain our list of contacts;
· To understand how people use our Services, including by generating and analysing statistics;
· For other business purposes, including data analysis; submitting invoices; detecting, preventing, and responding to actual or potential fraud, illegal activities, or intellectual property infringement;
· To assess the effectiveness of our events, promotional campaigns and publications;
· To evaluate, recruit and hire personnel;
· As we believe reasonably necessary, or appropriate, to comply with our legal obligations;
· To respond to legal process or requests for data issued by government authorities or other third parties; and
· To protect your, our, or others’ rights.
How we may share the data we collect
We may share the data we collect with our affiliated businesses for business purposes such as internal administration, billing or providing you or your organisation with the services you have requested. We will only share your data with our affiliated businesses for their marketing purposes with your prior consent.
We do not sell, rent, or otherwise share data that reasonably identifies you or your organisation with unaffiliated entities for their independent use except as expressly described in this Privacy Policy or with your prior permission. We may share data that does not reasonably identify you or your organisation as permitted by applicable law.
We may also disclose data we collect:
· To third-party service providers that perform services on our behalf, such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and data technology providers;
· Employees, agents or contracted third parties of Dart Enterprises Ltd. may be given access to any data which we collect via our Services, but their use shall be limited to the performance of their duties and in line with the reason for processing. Our employees are required to keep that data confidential and are not permitted to use it for any purposes other than to enable you to use the Services or to deal with requests which you submit to us;
· To law enforcement, other government authorities, or third parties (within or outside the jurisdiction in which you reside) as may be permitted or required by the laws of any jurisdiction that may apply to us; as provided for under contract; or as we deem reasonably necessary to provide our services. In these circumstances, we take reasonable efforts to notify you before we disclose data that may reasonably identify you or your organisation, unless prior notice is prohibited by applicable law, or is not possible or reasonable in the circumstances; and
· To service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets.
Grounds for using your personal data
We rely on the following legal grounds to process your personal data, namely:
· Performance of a contract – We may need to collect and use your personal data to enter into a contract with you or to perform a contract that you have with us. For example, when you use our Services we will use your personal data to respond to your requests and provide you with the services you have requested;
· Consent – We may use personal data as described in this Privacy Policy subject to your consent. To withdraw your consent you can contact us via email at dataprivacyofficer@dart.ky, or you may be able to disable settings, such as, the sharing of location data in your browser or mobile application settings. Where required by applicable laws, we will rely on your consent for direct marketing and to collect data from your device or computer.
· Legitimate interests – We may use your personal data for our legitimate interests to improve our products and services and the content on our Services. Consistent with our legitimate interests and any choices that we offer or consents that may be required under applicable laws, we may use technical data as described in this Privacy Policy and use personal data for our marketing purposes.
Third-party services and content
Our Services may include integrated content or links to content provided by third parties (such as video materials). This Privacy Policy does not address the privacy, security, or other practices of the third parties that provide such content.
We engage third parties that support the operation of our Services, such as analytics providers. These third parties may use technologies to track your online activities over time and across different websites and online platforms. Please see our Cookies Policy for more data.
Protection and storage of the data we collect
The Services are controlled and operated by us. We may store the data we collect in the Cayman Islands or in other countries where we or our service providers have facilities. We may process the data we collect in jurisdictions where we or our service providers have facilities.
To ensure that your personal data does receive an adequate level of protection we have put in place standard data protection clauses with all affiliated entities of Dart Enterprises Ltd. or service providers who we may share data with to ensure that your personal data is treated by those third parties in a way that is consistent with this policy. If you require further information about this protective measure, please contact us via email at dataprivacyofficer@dart.ky.
In addition we deploy administrative, technical, and physical safeguards designed to comply with applicable legal requirements and safeguard the data that we collect. This includes, when required or appropriate and feasible, obtaining written assurances from third parties that may access your data that they will protect the data with safeguards designed to provide a level of protection equivalent to that adopted by us.
However, no data system can be 100% secure. So, we cannot guarantee the absolute security of your data. Moreover, we are not responsible for the security of data you transmit to us over networks that we do not control, including the Internet and wireless networks.
Your choices and rights
If you no longer wish to receive marketing communications from us, you can let us know by sending us an email via our Contact Us page. Where required by applicable laws we will rely on your consent for direct marketing and to collect data from you device or computer. Any electronic marketing communications we send you also contain opt-out mechanisms that allow you to opt-out from receiving those communications at any time. We will honour your choice and refrain from sending you such announcements. You may also opt back in to receive those communications at any time.
Subject to local law, you may have certain rights regarding data that we have collected and that is related to you. We encourage you to contact us to update or correct your data if it changes or if you believe that any data that we have collected about you is inaccurate or out of date. You can also ask us to see what personal data we hold about you, to erase your personal data and you may tell us if you object to our use of your personal data. In some jurisdictions, you may have a right to complain to your local data protection authority. If you would like to discuss or exercise the rights you may have, send us an email at dataprivacyofficer@dart.ky.
Your ability to exercise these rights will depend on a number of factors and in some instances, we may not be able to comply with your request, for example because we have legitimate grounds for not doing so, or where the right doesn’t apply to the particular data we hold on you.
Contact Us
We welcome your enquiries and comments. If you would like to contact us with questions about our privacy or data protection practices, please email: dataprivacyofficer@dart.ky.
Complaints
We are committed to working with you to obtain a fair resolution of any complaint or concern about your privacy. If, however, you believe that we have not been able to assist with your complaint or concern, you may have the right to complain to the data protection authority/regulator, as applicable, in your jurisdiction.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time and we encourage you to periodically review this page. If we make any material changes in the way we collect, use, and/or share the personal data that you have provided, we will notify you by posting notice of the changes in a clear and conspicuous manner on the Website.
Cookies Policy
We use cookies and tracking technologies on our Website to enable us to analyse use of those services and to improve your experience when using those services. This policy describes how we use cookies and tracking technologies and provides information about how other entities may use such technologies in association with the operation of our Website.
Cookies and Tracking Technologies
i. Strictly Necessary Cookies
ii. These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personal data. Performance Cookies
iii. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance. Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.
iv. Targeting Cookies
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
v. Social Media Cookies
These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies, you may not be able to use or see these sharing tools.
How we use cookies and tracking technologies
We use cookies, tracking and analytics technologies to remember your preferences and settings; to remember data that you may enter online; to keep you logged in to portals that we may offer; to generate aggregate statistics about how people use our Website; to help you share content with others; and to improve your experience of the Website.
Your choices: managing cookies and opting out
We use cookies to improve your experience on our Website. However, your consent is needed for certain cookies before they can be used. You can also choose which cookies you allow us to use, apart from essential cookies, which can’t be turned off. You can choose how cookies are handled by your device via your browser settings, including refusing or deleting all cookies. Some devices allow you to control this via your device settings. If you choose not to receive cookies at any time, the Website may not function properly and certain services will not be provided. Each browser and device is different, so check the settings menu of the browser or device you are using to learn how to change your advertising settings and cookie preferences.
You may customise cookies in the pop-up window that appears when you first visit our Website and select the category of cookies that you want to accept. You can come back to the Cookies Preference Centre and change your preferences at any time by clicking on the link "Change privacy settings" at the bottom of the platform. Please note that, if you decline cookies on the Website, some functions may be limited or unavailable.
Contact us
If you have any questions or concerns about our use of cookies and other tracking technologies, please contact us via email at dataprivacyofficer@dart.ky.
